Hi, I’m Carlos.
I’m a specialist in User Experience with a solid background in Business, Human-Computer Interaction and Design. With a focus on quantitative and qualitative research, I help teams create and optimize digital products and services, from strategy to design.
Always based on solid User Research, my specialty, I inform, lead or execute diverse activities in the product development lifecycle, from strategy definition to prototyping and test. Depending on the project, one can find me using hats such as UX Researcher, UX Designer and Product Owner.
Whether in execution, leadership or consulting roles, I use a mix of activities, methods and tools from areas such as Design Thinking, Service Design, UX Research, UX Design and Lean / Agile.
Product Backlog Management
Research planning and execution
Qualitative / Quantitative Research
Generative / Evaluative Research
User Journey Mapping
Usability Testing (remote/in person)
A/B (Multivariate) Testing
Some perspectives and experiences
Discover some time-tested practices that will help make a remote UX workshop run smoothly, including what happens before, during, and after, including some of the pitfalls you should look out for.
Quantitative usability testing tends to generate large data sets, which can lead to problems like analysis paralysis and fatigue. In addition, there is often a disconnect between research findings and actually implemented solutions. This article shows how a framework based on the double design diamond can alleviate both problems without further complication.