In practice, that means building and validating AI-powered capabilities across product, design, and engineering, then pairing them with the frameworks, measurement, and enablement they need to last. Shaped by years in regulated, high-stakes contexts, from financial services for major banks to HIPAA-compliant healthcare platforms, I care far more about continuity of knowledge, trustworthy context, and measured outcomes than about impressive demos.
How I work
First principles, system-level
I gravitate toward fuzzy problem spaces and optimize for outcomes across the system, not isolated outputs.
Across the stack
I move comfortably between UX research, product strategy, interaction design, and code, which is how the products here got from idea to production.
Responsible by default
I treat governance, measurement, and enablement as mechanisms in service of durable, trustworthy AI, not box-checking.
Experience
- IBM · Product Designer, Artificial Intelligence · Product Excellence Office
- IBM · UX Research Strategist, AI Enablement
- IBM · User Experience Researcher
- Context365 by Apex · Product Research
- Symcor · Product & Innovation Researcher
- Toptal · Senior Product Design & Research Specialist
- Earlier · Product & UX leadership, consulting, and founder roles
Recognition
- Outstanding Technical Achievement Award · IBM
- Growth Award · IBM
- Best Overall Performance, Design Management · George Brown College
- Curated notifications for three-dimensional printing (issued 2020)
Education
- Post-graduate Certificate (Honours), Design Management · George Brown College
- M.Sc., Applied Computer Science · Universidade de Fortaleza
- MBA, Digital Design · Faculdade Estácio
- B.A., Business Administration · Federal University of Ceará
LanguagesEnglish, Portuguese